Author

Melissa Visconti Moreno, J.D., is an entrepreneur, educator, author, consultant and CEO.
She is the founding Executive Director of the Scheinfeld Center for Entrepreneurship & Innovation at Santa Barbara City College in California. The Scheinfeld Center became a national award-winning program and serves as an educational model for other colleges.  Under Melissa’s direction, the Scheinfeld Center was awarded two regional designations and she serves as Director of both the Small Business Development Center and the Center for International Trade Development.

Melissa was born with a passion for teaching and continues to teach students in entrepreneurship.  Her core philosophy for young entrepreneurs is spend more time doing and believes the two-year college setting is the perfect venue in which to kick-start entrepreneurs.

Melissa exercises her own entrepreneur muscle working on her new independent hotel brand and proprietary management system for independent hotel owners. For the past 20 years, as owner and CEO, she has run an independent hotel company in Arizona and Montana. She also consults for small businesses and start-ups.

Melissa completed her undergraduate studies at University of California, Santa Barbara, and received her Juris Doctorate from the College of Law in Santa Barbara. She is admitted to the California State Bar and is a licensed California Real Estate Broker.